ME
NU
BOBA ME
Boba me is a boba teal delivery service in San Francisco. The application enables anyone within San Francisco city limits to order hot & fresh boba delivered to their address within 15 minutes.
—————
ROLE
– Research
– Interaction Design
– User Testing
– Visual Design
THE PROCESS
+ Market research
+ Synthesis & mapping
+ Problem validation
RESEARCH
INTERACTION
+ Concept exploration
+ Wire-framing
+ Prototyping
+ User testing
+ Insights & findings
+ Iterations
TESTING
+ Hi-fidelity design
+ Design systems
+ Animations
VISUAL
PERSONA
Fanny Foodie
ABOUT
21-45+
Foodie
Lives in urban cities
Very busy schedule
BEHAVIORS
On her phone a lot
Follows foodie blogs
Takes picture of food/drink to share
Order food delivery 3-4 times a week
NEEDS
Show off food/beverages to friends
Very fast order delivery
Multiple boba tea flavors to choose from
See order delivered in real-time
RESEARCH FINDINGS
LEARNING GOAL 1
What are the most popular boba tea flavors that our persona type enjoys?
FINDING
Most interviewees said that regular milk tea was the favorite but also said they would order a match tea flavor as well.
LEARNING GOAL 2
How often does our persona type order food delivery services during the week vs the weekend when their not working?
FINDING
Our interviewees average roughly 3-4 time during the week and most said they rather go out to eat on the weekend since they're not working and have more time.
LEARNING GOAL 3
How often does our persona type drink boba tea? Do they drink it during the week or only on weekend?
FINDING
We found that most of our interviewees drink at lead 1 boba tea during the week and may treat themselves to one on the weekend.
LEARNING GOAL 4
What is important to know about the contents of a good boba tea?
FINDING
All interviewees said that good boba is made with fresh quality tea, doesn't taste burnt and that the boba is still hot/warm upon first sip.
PROBLEM STATEMENT
Franny is too busy to leave work but wants to tear herself with a boba before her next meeting in an hour but she can't leave the office and be back in time for her next meeting.
—————
WIRE-FRAMES
PROFILE
The profile section includes a personalized photo, profile data, and all the order history sorted but most recent.
ORDERING
The ordering experience contains three of the most common boba tea flavors + customizing each drink order.
CHECKOUT
The checkout experience models the current checkout conventions with the ability to pay with apple pay.
DELIVERY
The delivery experience happens in real-time and sends in-app notifications to users before and upon order delivery.
TESTING
FINDINGS
15
PARTICIPATES
—
PROFILE
Utilize this verbiage to formulate an understanding or inference drawn from your user evaluation.
ORDERING
Use this wording to construct a comprehension or conclusion derived from your user analysis.
CHECKOUT
Utilize a testing learning to conceive a teaching or inference based on your user testing analysis.
DELIVERY
Establish comprehension or conclusion derived from your user testing analysis.
FINAL DESIGNS
PROFILE
The profile section includes a personalized photo, profile data, and all the order history sorted but most recent.
ORDERING
The ordering experience contains three of the most common boba tea flavors + customizing each drink order.
CHECKOUT
The checkout experience models the current checkout conventions with the ability to pay with apple pay.
DELIVERY
The delivery experience happens in real-time and sends in-app notifications to users before and upon order delivery.
ME
NU
BOBA ME
Boba me is a boba teal delivery service in San Francisco. The application enables anyone within San Francisco city limits to order hot & fresh boba delivered to their address within 15 minutes.
—————
ROLE
– Research
– Interaction Design
– User Testing
– Visual Design
THE
PROCESS
+ Market research
+ Synthesis & mapping
+ Problem validation
RESEARCH
INTERACTION
+ Concept exploration
+ Wire-framing
+ Prototyping
+ User testing
+ Insights & findings
+ Iterations
TESTING
+ Hi-fidelity design
+ Design systems
+ Animations
VISUAL
PERSONA
Fanny Foodie
ABOUT
21-45+
Foodie
Lives in urban cities
Very busy schedule
BEHAVIORS
On her phone a lot
Follows foodie blogs
Takes picture of food/drink to share
Order food delivery 3-4 times a week
NEEDS
Show off food/beverages to friends
Very fast order delivery
Multiple boba tea flavors to choose from
See order delivered in real-time
RESEARCH
FINDINGS
LEARNING GOAL 1
What are the most popular boba tea flavors that our persona type enjoys?
FINDING
Most interviewees said that regular milk tea was the favorite but also said they would order a match tea flavor as well.
LEARNING GOAL 2
How often does our persona type order food delivery services during the week vs the weekend when their not working?
FINDING
Our interviewees average roughly 3-4 time during the week and most said they rather go out to eat on the weekend since they're not working and have more time.
LEARNING GOAL 3
How often does our persona type drink boba tea? Do they drink it during the week or only on weekend?
FINDING
We found that most of our interviewees drink at lead 1 boba tea during the week and may treat themselves to one on the weekend.
LEARNING GOAL 4
What is important to know about the contents of a good boba tea?
FINDING
All interviewees said that good boba is made with fresh quality tea, doesn't taste burnt and that the boba is still hot/warm upon first sip.
PROBLEM STATEMENT
Franny is too busy to leave work but wants to tear herself with a boba before her next meeting in an hour but she can't leave the office and be back in time for her next meeting.
—————
WIRE-
FRAMES
PROFILE
The profile section includes a personalized photo, profile data, and all the order history sorted but most recent.
ORDERING
The ordering experience contains three of the most common boba tea flavors + customizing each drink order.
CHECKOUT
The checkout experience models the current checkout conventions with the ability to pay with apple pay.
DELIVERY
The delivery experience happens in real-time and sends in-app notifications to users before and upon order delivery.
TESTING
FINDINGS
15
PARTICIPATES
—
PROFILE
Utilize this verbiage to formulate an understanding or inference drawn from your user evaluation.
ORDERING
Use this wording to construct a comprehension or conclusion derived from your user analysis.
CHECKOUT
Utilize a testing learning to conceive a teaching or inference based on your user testing analysis.
DELIVERY
Establish comprehension or conclusion derived from your user testing analysis.
FINAL DESIGNS
PROFILE
The profile section includes a personalized photo, profile data, and all the order history sorted but most recent.
ORDERING
The ordering experience contains three of the most common boba tea flavors + customizing each drink order.
CHECKOUT
The checkout experience models the current checkout conventions with the ability to pay with apple pay.
DELIVERY
The delivery experience happens in real-time and sends in-app notifications to users before and upon order delivery.
ME
NU
BOBA ME
Boba me is a boba teal delivery service in San Francisco. The application enables anyone within San Francisco city limits to order hot & fresh boba delivered to their address within 15 minutes.
—————
ROLE
– Research
– Interaction Design
– User Testing
– Visual Design
THE PROCESS
+ Market research
+ Synthesis & mapping
+ Problem validation
RESEARCH
INTERACTION
+ Concept exploration
+ Wire-framing
+ Prototyping
+ User testing
+ Insights & findings
+ Iterations
TESTING
+ Hi-fidelity design
+ Design systems
+ Animations
VISUAL
PERSONA
Fanny Foodie
ABOUT
21-45+
Foodie
Lives in urban cities
Very busy schedule
BEHAVIORS
On her phone a lot
Follows foodie blogs
Takes picture of food/drink to share
Order food delivery 3-4 times a week
NEEDS
Show off food/beverages to friends
Very fast order delivery
Multiple boba tea flavors to choose from
See order delivered in real-time
RESEARCH FINDINGS
LEARNING GOAL 1
What are the most popular boba tea flavors that our persona type enjoys?
FINDING
Most interviewees said that regular milk tea was the favorite but also said they would order a match tea flavor as well.
LEARNING GOAL 2
How often does our persona type order food delivery services during the week vs the weekend when their not working?
FINDING
Our interviewees average roughly 3-4 time during the week and most said they rather go out to eat on the weekend since they're not working and have more time.
LEARNING GOAL 3
How often does our persona type drink boba tea? Do they drink it during the week or only on weekend?
FINDING
We found that most of our interviewees drink at lead 1 boba tea during the week and may treat themselves to one on the weekend.
LEARNING GOAL 4
What is important to know about the contents of a good boba tea?
FINDING
All interviewees said that good boba is made with fresh quality tea, doesn't taste burnt and that the boba is still hot/warm upon first sip.
PROBLEM STATEMENT
Franny is too busy to leave work but wants to tear herself with a boba before her next meeting in an hour but she can't leave the office and be back in time for her next meeting.
—————
WIRE-FRAMES
PROFILE
The profile section includes a personalized photo, profile data, and all the order history sorted but most recent.
ORDERING
The ordering experience contains three of the most common boba tea flavors + customizing each drink order.
CHECKOUT
The checkout experience models the current checkout conventions with the ability to pay with apple pay.
DELIVERY
The delivery experience happens in real-time and sends in-app notifications to users before and upon order delivery.
TESTING
FINDINGS
15
PARTICIPATES
—
PROFILE
Utilize this verbiage to formulate an understanding or inference drawn from your user evaluation.
ORDERING
Use this wording to construct a comprehension or conclusion derived from your user analysis.
CHECKOUT
Utilize a testing learning to conceive a teaching or inference based on your user testing analysis.
DELIVERY
Establish comprehension or conclusion derived from your user testing analysis.
FINAL DESIGNS
PROFILE
The profile section includes a personalized photo, profile data, and all the order history sorted but most recent.
ORDERING
The ordering experience contains three of the most common boba tea flavors + customizing each drink order.
CHECKOUT
The checkout experience models the current checkout conventions with the ability to pay with apple pay.
DELIVERY
The delivery experience happens in real-time and sends in-app notifications to users before and upon order delivery.